News

It’s been a whole month since Orla burst onto the Blue Chip scene, brimming with creativity and curious new ways to drink rosé (her Jalapeño-infusion is a must-try!).

‘That’s True Value’ from Tesco
This week saw Tesco launch a new value proposition across TV & POS.
One execution shows a simple cucumber transform into a salad that steals the show.
The premise is clear – heroic results can come from humble beginnings.

We rustle up a feast fit for a King
Let them eat quiche!
This week, (amidst a national egg shortage), king charles iii announced the humble quiche as his signature coronation bake.

We ‘check out’ IGD’s Successful Shopper Activation course
With trade demands rising as quickly as shopper attention levels fall, retail has never been a fiercer battleground for brands. We went wild in the aisles to help clients navigate the tricksy trade madness that they’re in.

Ralph Hardwick Becomes Blue Chip’s First DMI Diplomat
Congratulations to our very own Ralph Hardwick on becoming Blue Chip’s first DMI diplomat.
The Digital Marketing Institute is not only the globally-recognised authority on digital marketing capability, but it also sets the global standard in digital marketing certification.

Blue Chip proudly supports World Menopause Day
Now that 2023 is underway, we have been reflecting on all the great projects we had the opportunity to work on last year. We are really proud to work with Essity’s TENA brand, supporting them in all the brilliant work they are doing to break taboos around the menopause.

Our next unmissable milestone in the Batchelors x Warner Bros. DC partnership is here!
Feed your inner superhero with the latest shopper promotion from the Batchelors and DC partnership.

We’re super proud to announce THREE promotions for our Chippers.
The new year sees Josie Herdan and Charley Atkinson from our Client Services team being promoted to Account Director and Will Rawson from our studio being promoted to Senior Creative Artworker.

Storms ahead? We check the forecast at IGD Insight & Impact 2022
Barometer in hand, our Planning Director Ruth McConnell headed to November’s Insight & Impact event with a view to discovering how brands, shoppers and retailers were readying themselves for the ever-increasing rumbles of recession.

It’s been a whole month since Orla burst onto the Blue Chip scene, brimming with creativity and curious new ways to drink rosé (her Jalapeño-infusion is a must-try!).

‘That’s True Value’ from Tesco
This week saw Tesco launch a new value proposition across TV & POS.
One execution shows a simple cucumber transform into a salad that steals the show.
The premise is clear – heroic results can come from humble beginnings.

We rustle up a feast fit for a King
Let them eat quiche!
This week, (amidst a national egg shortage), king charles iii announced the humble quiche as his signature coronation bake.

We ‘check out’ IGD’s Successful Shopper Activation course
With trade demands rising as quickly as shopper attention levels fall, retail has never been a fiercer battleground for brands. We went wild in the aisles to help clients navigate the tricksy trade madness that they’re in.

Ralph Hardwick Becomes Blue Chip’s First DMI Diplomat
Congratulations to our very own Ralph Hardwick on becoming Blue Chip’s first DMI diplomat.
The Digital Marketing Institute is not only the globally-recognised authority on digital marketing capability, but it also sets the global standard in digital marketing certification.

Blue Chip proudly supports World Menopause Day
Now that 2023 is underway, we have been reflecting on all the great projects we had the opportunity to work on last year. We are really proud to work with Essity’s TENA brand, supporting them in all the brilliant work they are doing to break taboos around the menopause.