Congratulations to our very own Ralph Hardwick on becoming Blue Chip’s first DMI diplomat.

The Digital Marketing Institute is not only the globally-recognised authority on digital marketing capability, but it also sets the global standard in digital marketing certification.

The opportunity to be supported in achieving his learning ambitions was an offer too good for Ralph to turn down.

In his words:

“I’m always ready to welcome new perspectives on digital. The more you seek to learn, the more rounded your skillset will be, the more value you can add to a business. You’ll either get a solid understanding of digital strategy and planning, or you’ll learn a new trick or two to complement what you already know.”

Digital & traditional marketing methods are not mutually exclusive. They need to augment each other to create the best results. Ralph is eager to work closely with our team and clients to pass down the valuable lessons that he’s taken away from the course.

“Like any strategy, digital starts and ends with people at its heart. To be most effective, strategy starts with the consumer and how you can help them, and a plan starts with onboarding the stakeholders into the vision. If your stakeholders don’t buy it then you aren’t going to get anywhere”.

Now part of an elite alumni of 30,000 certified members, Ralph was keen to pass on some top tips to anyone looking to embark upon a similar learning journey:

“Set aside quality time to get under the skin of the course, and be prepared for it to challenge perspectives that you may already have”.

If you’re eager accelerate your digital strategy for 2023, our range of digital workshops will help to steer you in the right direction.

“The beauty of digital is that you can start small & scale up. Digital is inherently designed to work in this way because you can measure everything so easily and scale up when you find something that works”.

With that in mind, there’s never been a better time to get onboard.

Get in touch with Ralph to see how we can help you.